30 Aug 2021
TM supports affected small businesses and communities through “Inisiatif Tolong Menolong”
Reaching out to more than 140 SME businesses and 14,000 families nationwide as part of the ongoing Malaysia Prihatin movement.
Telekom Malaysia Berhad (TM) stays committed to its efforts in lending support and aid to affected Small and Medium Enterprise (SME) businesses and communities during this challenging period of COVID-19 pandemic. In view of the immense impact of this unprecedented period, Yayasan TM (YTM), TM's social impact-based foundation and also its Corporate Responsibility arm, embarked on a food bank programme called "Inisiatif Tolong Menolong", as part of the ongoing "Malaysia Prihatin" movement.
The two (2) months programme is aimed at supporting local SME businesses such as grocery stores, sundry shops and restaurants as well as community groups in need including B40 families and the homeless, who are affected by the pandemic and enforcement of Movement Control Order (MCO). For this initiative, YTM works with TM's state offices nationwide to identify the local SMEs and provide the beneficiaries with basic necessities to alleviate their burden during this challenging time.
Izlyn Ramli, Director of YTM shared: "We understand that the MCO is necessary to keep Malaysians safe during this pandemic, but it brought its own challenges to our livelihood. This is where YTM and TM Group continue to lend our helping hand wherever possible, embracing the spirit of "Malaysia Prihatin" and #kitajagakita. Apart from other ongoing initiatives to help the nation bounce back, we have embarked on this nationwide "Inisiatif Tolong Menolong" that adopts a two-pronged approach – providing basic necessities to those in need by purchasing the items from the local SME businesses in the vicinity. This will help the beneficiaries while at the same time assisting in the survival of the affected local SMEs. We hope this humble assistance can make life and business easier for them, and they have a chance to rebuild their lives together."
"We are also very grateful for the great support and cooperation from the TM state offices and our various stakeholders on the ground who have worked tirelessly to make this initiative a success," Izlyn concluded.
The initiative, kicked off on 20 August 2021 nationwide, is set to benefit more than 140 SME businesses, which were selected as collection points for the identified 14,000 families to get their basic food supplies in their respective areas.
This programme is also part of the collective humanitarian efforts of the GLC/GLIC Disaster Response Network (GDRN), for which YTM is co-chair together with Khazanah Nasional Berhad's Yayasan Hasanah, under Ministry of Finance (MOF)-GDRN PERMAI Relief Fund 2021; a matching grant announced under Initiative 6 of Pakej Bantuan Perlindungan Ekonomi & Rakyat Malaysia (PERMAI) to provide immediate relief to those adversely impacted by the COVID-19 pandemic and natural disaster. Earlier this year, TM had disbursed RM1.5 million of the TM's MOF-GDRN PERMAI Relief Fund 2021 via 17 NGOs nationwide and benefited more than 10,000 families from various backgrounds. Also under this fund, working together with Persatuan OKU Sentral and GDRN partners, TM has recently contributed a month's supply of food for front-liners and volunteers working at a Drive-Through Vaccine Center (PPV) specifically for the special needs community, including their guardians and senior citizens in Johor Bahru.
To date, the TM Group including YTM has extended close to RM20 million through various initiatives to ease the lives of affected communities, and in continuous support of Malaysia's nation-building and community welfare agenda in these challenging times. YTM joins all Malaysians in prayer for the safety and health of the nation, together may we return stronger.
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With the aim of delivering even greater impact to the society at large, Yayasan TM (YTM), the foundation arm of Telekom Malaysia Berhad (TM) is embarking on a transformation journey with an expansion of its scope and responsibilities. This will elevate YTM into a more social impact-based foundation spearheading TM Group's Corporate Responsibility (CR) initiatives. Under the transformation, YTM will be consolidating the CR initiatives across TM Group and focusing on three (3) strengthened pillars namely Education, Community & Nation Building, and Tourism, Culture & Heritage. The foundation will also be adopting a more collaborative model to run its programmes to support the overall ecosystem with like-minded organisations for greater socio-economic impact. To drive this, TM has announced the appointment of Izlyn Ramli as the new Director of YTM effective 1st August 2021. Commenting on Izlyn's appointment, Imri Mokhtar, Group Chief Executive Officer, TM and member of the Board of Trustees (BoT), YTM said: "Since 1994, YTM has performed its noble duty of supporting the academic ambitions of young high-potential students across the nation. Many of these students went on to become successful leaders, including here at TM. We believe that YTM is now ready to step up into a much larger role beyond scholarships. Moving forward, it will consolidate education, tourism, culture and heritage, as well as CR activities and resources within TM Group. This is also in support of the New TM focus on the Environmental, Social and Governance (ESG) aspect of our business, as well as further strengthening the TM Group's aspirations in enabling Digital Malaysia. Izlyn brings her expertise in communication, branding, stakeholder management and CR to lead this strategic shift in YTM. We look forward to her stewardship in driving YTM to greater heights and emerge as a leading high-profile social impact foundation in the country." At the same time, Imri also expressed his appreciation to Izlyn's predecessor, Abd. Hamid Hashim: "On behalf of the Board of Trustees and Warga YTM, we wish to thank Abd Hamid Hashim for the valuable contributions he has made to YTM over the past seven (7) years. YTM has continued to develop more future leaders not only via financial assistance but also self-development programmes, especially in critical thinking for leaders and workforce readiness. Besides education, he also embarked on sustainable efforts to preserve local heritage and culture, notably through the launch of the Telegraph Museum in Taiping. He will support the Education Pillar in YTM with expanded programmes consolidated from the Group and a holistic approach from primary to tertiary levels; towards an Industrial Revolution 4.0 (IR4.0) ready future workforce." "With that, we would like to wish Abd. Hamid all the best, and we would also like to welcome Izlyn as the new Director of YTM," concluded Imri. For more information on YTM, visit www.tm.com.my. PROFILE OF IZLYN RAMLI Izlyn, brings with her close to 30 years of experience in a wide range of industries including telecommunications, finance and accounting, with expertise in Strategy and Policy, Stakeholder Management and Engagement, Financial Analysis, Strategic and Crisis Communication, Brand Management, Social Media and Digital Management, Customer Experience, Corporate Responsibility and Sustainability. Her last held position was Vice President (VP), Group Strategic Communication (GSC), with the primary role of safeguarding and enhancing TM's image and reputation, and manages part of the Group's corporate responsibility (CR) efforts. She joined TM in 1998 and served 10 years in Group Strategy and Planning. From 2006 until 2008, she was also appointed Special Assistant to the TM Group Chairman. After a 2-year stint outside the Company, Izlyn returned to TM as VP, Group Corporate Communication on 1 October 2010 and was appointed VP, Group Brand and Communication effective 1 June 2014. Izlyn has served as part of TM's Management Committee and Group Leadership Team, and sits on several other key TM managerial committees. She was also a director for Telekom Sales and Services Sdn Bhd (TSSSB) and sat on the Board of Trustees for Yayasan TM (YTM). Izlyn has served several other companies including PricewaterhouseCoopers, BzW Capital and Axiata Group Berhad. She holds a Masters in Business Administration (Distinction) from City University (Cass) Business School, London, specialising in Strategic Management of Technology and E-Business and a Bachelor of Science (Hons) in Economics from University College London.
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