24 Jun 2022

unifi business campaigns for local small & medium enterprises with #BelanjaDiSME

unifi business campaigns for local small & medium enterprises with #BelanjaDiSME Article Header
TM

In conjunction with World SME Day, TM’s retail convergence solutions arm calls for Malaysians to support growth of local SMEs & nation’s economic rebound

​Recognising the immense contribution of local Small and Medium Enterprises (SMEs) to the country's socioeconomic growth, unifi Business is marking SME Day 2022, which falls on 27 June, with a month-long campaign to help these local players get back on their feet post pandemic, while rallying all Malaysians to support their business growth.

Using the hashtag #BelanjaDiSME, unifi Business alongside several renowned partners have lined up multiple activities such as a Social Media Challenge, the SMEs to SMEs talk shows, and a nationwide entrepreneurs roadshow to celebrate the significant role played by local SMEs in creating employment, promoting innovation and creativity, as well as contributing to the country's economic prosperity.

#BelanjaDiSME (which means Spend with SME) was chosen to encourage Malaysians to buy products and services offered by local SMEs, boosting the profitability of these enterprises and contributing to their rebound, post pandemic. This campaign started off with a Social Media Challenge, where Malaysians are invited to upload a picture of any local SME of their choice on their personal social media space with a creative caption, tagged with the #BelanjaDiSME hashtag. Participants with the most creative picture and caption will be in the running to win attractive prizes such as a 3-day and 2-night stay at local holiday destinations, smart devices, shopping vouchers and many more. The challenge is now open right up until the end of June, and everyone can participate!

Meanwhile, entrepreneurs seeking inspiration and ideas to grow their business can catch SMEs to SMEs talk show featuring stories of local SMEs on their digital transformation journey. This talk show can be watched live on unifi Business Facebook page as well as on Astro Awani. Tune in and listen to these successful entrepreneurs:

  1. Anna Teo - Hernan Corporation (largest and leading exporter of Malaysian durians) – 25 June on ASTRO AWANI at 10.30pm
  2. Joanne Goh - Jazzy Group (international film producer) – 27 June on Astro Awani at 9.00am
  3. Nadira Yusoff - Kiddocare (online babysitting platform) – 27 June on Sembang Bisnes unifi Business Facebook page at 3.00pm.

A nationwide tour is being held throughout the month of June, to raise awareness among SMEs on the importance of digitalisation process for their business growth and development especially during this transition to endemic phase. This is in line with the Government's focus on empowering this target group and improving their living standards.

To give local SMEs a shot in the arm, unifi Business will also promote the SME Digitalisation Grant (SDG) where the entrepreneurs can enjoy up to 50% savings on their subscriptions to digital solutions from unifi Business or get a RM5,000 matching grant, as part of the Pelan Jana Semula Ekonomi Negara (PENJANA) initiative announced by the Government in 2021. This is an opportunity for SMEs to increase their productivity while reducing their operating cost.

The pandemic has undoubtedly impacted SMEs, forcing them to evolve into a more digital literate organisation in order to survive and thrive. unifi Business, as the preferred digital partner of SMEs, provides just the digital solutions they need to make this happen, which include:

  • unifi eCommerce Hub: Designed to connect and maximise growth opportunities seamlessly, this solution offers a single and integrated platform, with an easy-to-use interface. Entrepreneurs can sync their offline and online sales channels, manage product inventories, orders, monitor sales and revenue, as well as manage social media enquiries. They can even build interactive websites with live chat and built-in online payment features.
  • unifi Cloud Storage: To help businesses manage the often-tedious task of storing valuable information, this solution brings flexible, safe and scalable data storage. It also provides access for multiple users and secured encryption for better business productivity. Hosted locally at TM's Green Data Centre certified facilities, unifi Cloud Storage provides a secure home for important files and information so businesses can focus on growing and being profitable.
  • unifi Business Club (uBC): All unifi Business customers will enjoy member benefits of the uBC, which include access to relevant and current content at its portal (https://ubc.unifi.com.my). Here, they can find insightful and inspiring content such as webinars, talk shows, live chats, events, business tips and articles to help them navigate the business world. uBC members will also enjoy access to financial assistance, productivity boosters, digital marketing platforms, tools and community engagement programmes that are tailored to a variety of business needs.

For more info on unifi Business SME Day 2022 happenings, visit https://ubc.unifi.com.my/. Let's support and celebrate these local SMEs, together.

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