06 May 2025
TM Named Official Partner of the National Sepak Takraw Team, Reaffirming Commitment to Malaysia’s Sports Development
KUALA LUMPUR, 5 May 2025 – Telekom Malaysia Berhad (“TM” or “the Group”) has been officially announced as the Official Partner of the National Sepak Takraw Team, in a partnership with Persatuan SepakTakraw Malaysia (PSM). This strategic collaboration reinforces TM’s commitment to nation-building and Malaysia’s sports development.
The partnership was formalised recently in a document exchange ceremony held at Seri Pacific Hotel, Kuala Lumpur, attended by Dato’ Mohd Sumali Reduan, President of PSM, and Nor Fadhilah Mohd Ali, Chief Corporate Officer of TM.
Through this two-year collaboration, TM will play a key role in advancing Malaysia’s sports development agenda by supporting the National Sepak Takraw Team’s participation in major regional and international tournaments, including the Asia Cup 2025 in Kuala Lumpur, the SEA Games 2025 in Bangkok, and the ISTAF World Cup 2026.
Sepak Takraw, a sport deeply rooted in Malaysian culture, is gaining renewed popularity among the youth, with a growing fan base across Malaysia and ASEAN. Its strong heritage, rising appeal, and international recognition inspire TM to uplift the sport as part of its nation-building efforts.
To further promote the sport and broaden its reach, TM will provide live broadcast coverage of the Asia Cup 2025 through its Unifi Sports Channel 701 on Unifi TV. The channel is available to all Unifi TV Pack subscribers, allowing them to stream the matches live and helping to inspire greater appreciation for this traditional sport among Malaysians.
Amar Huzaimi Md Deris, TM Group Chief Executive Officer said, “This partnership reflects our commitment to supporting local sports development and nurturing national talent. Sepak Takraw is a sport deeply rooted in our heritage, and we are proud to contribute to its growth at both the local and international levels.
“As we progress towards becoming a Digital Powerhouse by 2030, TM remains committed to making a meaningful and inclusive impact on communities, not only through digital technology, but also by empowering unifying platforms like sports. This initiative reflects our nation-building efforts to inspire the younger generation and strengthen our national identity,” concluded Amar.
Meanwhile, Dato’ Mohd Sumali Reduan, President of PSM remarked, “We are proud to welcome TM on board as our official partner. TM’s support comes at a crucial time as we elevate Malaysia’s standing in Sepak Takraw regionally and globally. With their involvement, we aim to deliver strong performances in upcoming tournaments and nurture future champions.”
By aligning with a sport that symbolises agility, teamwork, and national pride, TM continues its legacy of uplifting Malaysian sports while fostering a spirit of unity and excellence. This collaboration not only strengthens TM’s role as a nation-builder but also reaffirms its commitment to touching lives and empowering communities through meaningful initiatives beyond technology.
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TM Inks MOU With ZTE For R&D Innovation Under Latest Strategic Partnership Programme
TM, Malaysia’s leading converged telco and technology company, has today entered into a MoU with ZTE Malaysia Corporation Sdn Bhd (ZTE), a global leader in information and communication technology solutions, to collaborate on a range of research and development innovations under its latest strategic partnership programme. The partnership will leverage TM and ZTE’s joint expertise to drive innovation and digital transformation for customers and industries, focusing on R&D opportunities and commercialisation, product and technology improvement, and the enhancement of TM’s digital talent ecosystem. The collaboration will also serve as an important step towards strengthening the nation’s digital and telco infrastructure, and empower Malaysia’s competitive edge in delivering cutting-edge solutions to the marketplace. Slated to run for a period of three years, the MoU was presided over by YB Fahmi Fadzil, Minister for Communications and Digital; YB Teo Nie Ching, Deputy Minister for Communications and Digital; Tan Sri Mohamad Salim Bin Fateh Din, Chairman; and Dato’ Mohd Ali Hanafiah Mohd Yunus, Chief Operating Officer for the Malaysian Communications and Multimedia Commission respectively. The MOU was signed by TM’s Group Chief Executive Officer, Dato’ Imri Mokhtar and ZTE’s Managing Director, Mr. Steven Ge. Building on TM and ZTE’s ongoing investments and commitment to R&D and innovation, the partnership aims to deliver new products and services, with TM serving as ZTE’s preferred business partner to deploy innovative solutions, go-to-market strategies, commercialisation, and networking across various markets and customer segments in Malaysia and regionally. The companies will also work on network and technology planning and overall digital transformation by bringing together Software as a Service (SaaS), Platform as a Service (PaaS), and Anything as a Service (XaaS) providers to develop customised end-to-end solutions for various industry sectors. Aside from technological developments and aligning with TM’s transformation as a human-centred TechCo, the collaboration will focus on enhancing TM's digital talent ecosystem, covering areas such as talent competency best practices, professional competency framework, technical training and certifications for digital transformation, as well as cross-border knowledge sharing on new technologies. Dato’ Imri Mokhtar, TM’s Group Chief Executive Officer, said: “We are pleased to partner with ZTE once more in providing new innovations that will serve today’s digital customers and industries. Spearheading these efforts will be TM’s R&D arm who will provide hardware testing and design enhancement, consultation on digital platform technologies, as well as integration solutions to ensure our offerings are market-ready. This MOU comes on the heels of another recent joint research in next generation access technology to enhance Malaysia’s high speed internet connectivity. Introducing the first ever 50Gbps bandwidth in Malaysia has prepared us to drive other innovative services such as 5G, Cloud VR, and intelligent manufacturing which will benefit communities, businesses and the Government.” Mr Steven Ge, ZTE’s Managing Director, concluded: “As a global leading provider of information and telco technology solutions, we’re looking forward to collaborating with Malaysia’s leading telco player. We’re confident that our collaboration will bring forth new innovations and solutions to address the growing needs of today’s digital markets. ZTE is also committed to supporting TM's digital transformation and talent ecosystem growth through our global expertise and resources. We believe that this partnership will create a win-win situation for both parties and set a new industry standard for strategic collaborations."
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