18 Aug 2023
Telekom Malaysia Unveils AIDENTITI™ KITA: A Generative AI Music Video to Celebrate Malaysia’s Diversity for Hari Kemerdekaan and Hari Malaysia 2023
KUALA LUMPUR, 18 August 2023 – TM introduces AIDENTITI™ KITA, an innovative campaign that blends music and Artificial Intelligence (AI) technology to celebrate Malaysia’s rich diversity this Bulan Kebangsaan.
Aligning with TM’s mission to bring new technologies to everyday Malaysians, the campaign showcases the country’s people and traditions through a unique digital perspective and inclusive on-ground engagements where communities from all walks of life can experience AI up close.
The campaign debuts with Malaysia's first Bulan Kebangsaan music video made with Generative AI that translates the nation’s rich culture and heritage into captivating digital art and scenes using text prompts. The music video features the talents of MK (K-Clique), Suki Low and Balan Kash.
Amar Huzaimi Md Deris, TM’s Group Chief Executive Officer said, “As the pioneer of a Digital Malaysia, TM envisions AIDENTITI™ KITA as a catalytic engine for evolving perspectives, catalysing efforts to bridge the digital gap, and aligning Malaysia with advanced nations in the digital realm. This commitment also aligns with The National Artificial Intelligence Roadmap, with AI as one of the foundation technologies of the 4th Industrial Revolution.”
“The campaign also embodies the core of our brand promise, ‘Your Next is Now’, as well as our unwavering commitment to introducing cutting-edge technologies and ensuring their accessibility to all Malaysians. By doing so, we contribute to propelling Malaysia towards its high-tech nation aspirations by 2030, while ushering in a future defined by purpose and boundless possibilities,” Amar added.
Inclusivity takes centre stage as TM invites the public to co-create their AIDENTITI™ using the company’s AI platform, with a chance to be showcased on digital billboards nationwide. Detailed participation information can be found at tm.com.my/aidentitikita.
TM Joins Forces with APOM for #Empatbelas Series, Celebrating Malaysia’s Unique Identities
As part of the Bulan Kebangsaan celebrations, TM is also collaborating with A Piece of Malaysia (APOM) for the 2023 #empatbelas series. This collaboration celebrates each of Malaysia’s 14 states through creative expressions and specially designed APOM merchandise.
Through APOM #empatbelas2023, TM underscores its support for local creative talents across the nation, aligning seamlessly with the AIDENTITI™ KITA campaign’s goal of celebrating diverse backgrounds and ideas.
#Empatbelas2023 merchandise will be available from 31st August 2023 at https://apom.my.
Unifi customers will be able to enjoy 10% off all APOM merchandise, terms and conditions will apply.
YOU MAY ALSO LIKE
TM receives national recognitions for its continous efforts in Energy Management
The Company walked away with four (4) recognitions at the recent National Energy Awards 2020, organised by the Ministry of Energy and Natural Resources (KeTSA). Telekom Malaysia Berhad (TM) was recently bestowed with multiple recognitions for its continuous commitment and best practices in energy management at the National Energy Awards 2020, organised by the Ministry of Energy and Natural Resources (KeTSA). The accolades received by TM were: Rank Category Sub-category Building Winner Category I: Energy Efficiency Energy Management (Small Building) TM Node, Skudai, Johor Bahru Runner-up Category I: Energy Efficiency Energy Management (Large Building) Menara TM, Kuala Lumpur Special Awards Institute of Higher Education Multimedia University, Melaka Special Awards Energy Performance Contracting (EPC) TM Node, Bandar Tun Razak Commenting on the achievements, Badrul Hisham Ahmad, Vice President, Support Business, TM said: "We are humbled and honoured to receive these awards and would like to thank KeTSA for recognising our continued commitment to Energy Efficiency (EE) initiatives, which is part of our overall sustainability agenda. Such initiatives not only provide cost optimisation and increased efficiency, but also contribute towards environment conservation. We understand that while we are advancing towards an increasingly digital economy and lifestyle, ensuring the sustainability of our environment is equally important for future generations. In addition to economic development, TM's role in empowering a Digital Malaysia is also driven by our potential to play our part to combat climate change. Although the ICT sector contributes 2% of global carbon emissions, increasing connectivity offsets the emissions. By providing digital solutions, we enable other sectors of the economy to grow while reducing energy use, travel and greenhouse gas (GHG) emissions. Therefore, the transition towards a digital economy helps achieve global carbon-reduction targets." "As we work to increase connectivity and digital, the necessary network and infrastructure expansion brings upon risks of environmental harm. As a responsible business, TM is implementing strict policies and innovative solutions that reduce the carbon emissions resulting from its operations and infrastructure development. A key way to reducing TM's carbon emissions is by lowering our overall energy consumption. As such, our facilities are supported by Energy Saving Initiatives (ESI), which describes how we can improve energy-efficiency at network and non-network buildings. We also adopt sustainable practices for emissions management that adhere to regulatory standards. We conduct regular monitoring of the air, noise and water of areas surrounding our operations. We strive to consistently comply with the environmental monitoring limits stipulated by the Department of Environment (DoE) thus ensuring that our business does not harm nearby environment and communities. We have been continuously improving on our emissions and consumption policies, objectives, targets and strategies. Additionally, we monitor and measure activities that contribute to our carbon footprint, including energy use and waste production, resulting in a 7.5% reduction in overall GHG emissions for 2019. We also recorded a 7.4% reduction in energy consumption," Badrul elaborated. The annual National Energy Awards (NEA) highlights the development of ideas and best practices in driving the country's sustainable energy sector. The award recognises the efforts of the public and private sectors in energy innovation that manifests positive impact to the nation and all Malaysians. It acknowledges the adopters of energy efficiency technology and renewable energy in driving towards Malaysia's sustainable development aspirations. It is also the Government's strategic move to promote innovation in local technology, research and development (R&D) as well as to create awareness on a broad level across the different facets of society, in line with the country's aspiration to spur energy sector as the new area for economic growth. Previously in 2019, the National Energy Awards also honoured TM for the first time as the winner for Category I: Energy Efficiency under sub-category of Energy Management (Small & Medium Building). The award recognised energy saving initiatives at Menara TM, Melaka which include upgrading of conventional lighting to LED, chillers optimisation, reuse of ablution water for watering plant and installation of motion sensor lighting, among others. For more info on TM's efforts towards sustainability, visit www.tm.com.my/sustainability.
unifi business a boost for MSMEs as economic recovery gains momentum
unifi Business Solutions help MSMEs kick start their online businesses As the country's National Recovery Plan gathers pace, many Micro, Small and Medium Enterprises (MSMEs) are ready to take advantage of the re-opening of economic sectors. In this respect, unifi has recently come up with solutions to help these businesses, many of which have transitioned seamlessly into the digital space post-COVID19 pandemic. In view of this, unifi is taking proactive steps to ensure that MSMEs can achieve business sustainability with its innovative offerings. This was made possible by partnering with proven technology partners and Government agencies that understand the needs of Malaysian businesses. With unifi Business Solutions, MSMEs can grow their businesses online and significantly boost sales and productivity at minimal costs through reliable high-speed Internet that comes with an array of tried-and-tested business solutions, including productivity and marketing tools. With solutions that suit the needs of current businesses, unifi Business Solutions have now established itself as the go-to platform for Malaysian MSMEs. This is attributed to its exceptional service, which includes swift, dependable nationwide support and sound, thought-out advice by its team of experienced consultants. For businesses venturing into the digital marketplace, they have the option of signing up with Digital Marketing Solutions where they can enhance their online presence by setting up a website, getting a business listing and securing more businesses with Facebook and Instagram ads. With cari@unifi Premium Listing, businesses are able to reach a wider customer base through postings listing and articles on unifi's cari@unifi marketplace platform. Productivity can be increased by signing up with Microsoft 365, where businesses can have real-time solutions to connect and collaborate anytime, anywhere. Understanding that new businesses might be overwhelmed with the digital marketplace maze, unifi Business, together with partners and Government agencies, offer free digital upskilling classes to MSMEs. Localised webinars by consultants and partners are held regularly to ensure that no businesses are left behind in the journey towards business digitalisation. In addition, all unifi business broadband and mobile customers will enjoy the benefits as a member of the unifi Business Club (uBC) where they will get access to relevant and current content at the uBC portal (https://ubc.unifi.com.my). Here, they can find content such as webinars, talk shows, live chats, events, business tips and articles that can help them navigate the business world. uBC members will also enjoy specialised financial assistance, productivity boosters, digital marketing platforms, tools and community engagement programmes that are tailored to a variety of business needs. Mohamad Yusman Ammeran, Head of SME Segment, unifi said with more economic sectors opening up, many MSMEs have embraced digitalisation to sustain and thrive, after a challenging period owing to the COVID-19 restrictions. "MSMEs form the backbone of our economy and Telekom Malaysia Berhad (TM) and unifi are ever ready to help these enterprises get back on their feet, come back stronger and help accelerate the country's economic recovery," he said. Yusman added that under unifi's current campaign, MSMEs could enjoy up to 50% off savings or get an RM5,000 matching grant for each company, as part of the PEMULIH initiative announced by the Government in June 2021. To encourage sign-ups amongst MSMEs, unifi is also offering exciting prizes under its Sign Up & Drive Away contest. The prizes include nine (9) four-wheel drive (4WD) vehicles during the contest period which will end on 31 December 2021. Other prizes include laptops, smartphones and computer tablets. So far, five (5) 4WD vehicles have been won, including by the latest winners, Zainun Ngah Enterprise and GAP Empire Trading, both of which are in the retail sector. Speaking at the prize giving event to the latest winners recently, Yusman said: "This is an excellent opportunity for local MSMEs to increase their productivity while reducing their operating cost, and at the same time, stand to win exciting prizes. We believe these offerings will help our customers bounce back stronger and help grow the Malaysian economy. We hope they see unifi Business not just as a service provider, but as an integral partner of their business journey." "unifi's online business solutions for MSMEs is in line with TM's support towards the Government's initiatives, such as JENDELA and MyDIGITAL, and fits into the Company's role as the enabler of Digital Malaysia," he added. For more information on unifi Business Solutions and MSME Digitalisation grant offerings, please visit www.unifi.com.my/business/smegrant.
Statement for Enquiries on unifi Mobile 5G
We have received enquiries on when 5G will be available to our unifi Mobile customers. We would like to thank everyone for their excitement and support as we welcome this new era of unifi Mobile. Our goal is to provide unifi Mobile customers the best 5G experience we can offer. As such, we are currently doing extensive internal testing on our 5G service. At this point of time, we are unable to provide the actual date for customer trials. Watch this space for the latest updates on unifi Mobile 5G!
NEWSLETTER
Just drop your details and stay updated with the world of Telekom Malaysia. We promise – no spam!