KUALA LUMPUR, 18 August 2023 – TM introduces AIDENTITI™ KITA, an innovative campaign that blends music and Artificial Intelligence (AI) technology to celebrate Malaysia’s rich diversity this Bulan Kebangsaan.
Aligning with TM’s mission to bring new technologies to everyday Malaysians, the campaign showcases the country’s people and traditions through a unique digital perspective and inclusive on-ground engagements where communities from all walks of life can experience AI up close.
The campaign debuts with Malaysia's first Bulan Kebangsaan music video made with Generative AI that translates the nation’s rich culture and heritage into captivating digital art and scenes using text prompts. The music video features the talents of MK (K-Clique), Suki Low and Balan Kash.
Amar Huzaimi Md Deris, TM’s Group Chief Executive Officer said, “As the pioneer of a Digital Malaysia, TM envisions AIDENTITI™ KITA as a catalytic engine for evolving perspectives, catalysing efforts to bridge the digital gap, and aligning Malaysia with advanced nations in the digital realm. This commitment also aligns with The National Artificial Intelligence Roadmap, with AI as one of the foundation technologies of the 4th Industrial Revolution.”
“The campaign also embodies the core of our brand promise, ‘Your Next is Now’, as well as our unwavering commitment to introducing cutting-edge technologies and ensuring their accessibility to all Malaysians. By doing so, we contribute to propelling Malaysia towards its high-tech nation aspirations by 2030, while ushering in a future defined by purpose and boundless possibilities,” Amar added.
Inclusivity takes centre stage as TM invites the public to co-create their AIDENTITI™ using the company’s AI platform, with a chance to be showcased on digital billboards nationwide. Detailed participation information can be found at tm.com.my/aidentitikita.
TM Joins Forces with APOM for #Empatbelas Series, Celebrating Malaysia’s Unique Identities
As part of the Bulan Kebangsaan celebrations, TM is also collaborating with A Piece of Malaysia (APOM) for the 2023 #empatbelas series. This collaboration celebrates each of Malaysia’s 14 states through creative expressions and specially designed APOM merchandise.
Through APOM #empatbelas2023, TM underscores its support for local creative talents across the nation, aligning seamlessly with the AIDENTITI™ KITA campaign’s goal of celebrating diverse backgrounds and ideas.
#Empatbelas2023 merchandise will be available from 31st August 2023 at https://apom.my.
Unifi customers will be able to enjoy 10% off all APOM merchandise, terms and conditions will apply.
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Telekom Malaysia Berhad (TM) has today announced the completion of its new fibre optic network hub or point of presence (PoP) project phase one (1) installations, across northern region, Sabah and Sarawak. The launch ceremony, which was officiated by YB Fahmi Fadzil, Minister of Communications and Digital, took place at SMK Padang Terap, Kuala Nerang, Kedah. Also present were Dato’ Haji Pkharuddin Bin Haji Ghazali, Director-General of Education and Dato’ Sri Haji Mohammad Bin Mentek, Secretary-General, Ministry of Communications and Digital. PoP is a place where different devices connect to each other and to the internet. In simple terms, PoP brings fibre closer to users. By setting up PoP locations near schools, people in rural and remote areas can get better and faster internet services in their homes, instead of relying on mobile internet. This will improve internet access and connectivity for more people in the community. During the ceremony, YB Fahmi highlighted the significant benefits and opportunities that the new PoPs would bring. The new PoPs represent a major step forward in the Government's efforts to narrow the digital gap and promote digital inclusion across Malaysia. A total of 4,370 PoPs had been planned under the 12th Malaysia Plan (12MP) where 4,323 PoPs will be installed near rural schools and 47 PoPs near industrial area. Phase one (1) of the project, involves 677 sites and the remaining will be implemented under phase two (2) over the span of three (3) years, 2022-2025. A total of 233 PoP circuits were installed under phase 1, with 100% completion achieved by TM, ahead of other industry players. “We are thrilled to see the progress and achievements of this project, which will bring significant benefits and opportunities to the community, including improved internet quality, economic development and the development of new infrastructures,” said Shazurawati Abdul Karim, Executive Vice President of TM One. PoP will create a more balanced and inclusive regional development, boosting the growth of new technologies like 5G and future generations of communication technologies. Through this initiative, users in TM's PoP area have now reached over 9,000 and are increasing. A total of 58 of its users are schools that have subscribed to Unifi services. The widespread internet accessibility will not only help to develop the rural economy but more importantly allow learning materials to be downloaded, to improve the quality of education in schools, equipping the future generations with a wealth of knowledge. “As the nation's telecommunications leader, and enabler of Digital Malaysia, TM is committed to support the nation's development agenda through the benefits brought by hyperconnectivity and digital solutions, which will accelerate digital adoption and new economic growth,” added Shazurawati. “The presence of PoP can attract technology companies, start-ups and other businesses that require a high-speed internet connection to operate. This can create more job opportunities, increase innovation, and stimulate economic growth in local communities,” concluded Shazurawati. The collaboration between TM and the Government demonstrates the shared commitment to deliver digital inclusivity throughout Malaysia. For phase two (2) of PoP project, TM has been awarded with 174 sites in the central region. This phase is expected to further boost digital connectivity and economic development for Malaysia.

TM GLOBAL EXPANDS DATA CENTRES IN CYBERJAYA AND JOHOR TO STRENGTHEN NATION’S DIGITAL TRANSFORMATION
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