18 Aug 2023
Telekom Malaysia Unveils AIDENTITI™ KITA: A Generative AI Music Video to Celebrate Malaysia’s Diversity for Hari Kemerdekaan and Hari Malaysia 2023
KUALA LUMPUR, 18 August 2023 – TM introduces AIDENTITI™ KITA, an innovative campaign that blends music and Artificial Intelligence (AI) technology to celebrate Malaysia’s rich diversity this Bulan Kebangsaan.
Aligning with TM’s mission to bring new technologies to everyday Malaysians, the campaign showcases the country’s people and traditions through a unique digital perspective and inclusive on-ground engagements where communities from all walks of life can experience AI up close.
The campaign debuts with Malaysia's first Bulan Kebangsaan music video made with Generative AI that translates the nation’s rich culture and heritage into captivating digital art and scenes using text prompts. The music video features the talents of MK (K-Clique), Suki Low and Balan Kash.
Amar Huzaimi Md Deris, TM’s Group Chief Executive Officer said, “As the pioneer of a Digital Malaysia, TM envisions AIDENTITI™ KITA as a catalytic engine for evolving perspectives, catalysing efforts to bridge the digital gap, and aligning Malaysia with advanced nations in the digital realm. This commitment also aligns with The National Artificial Intelligence Roadmap, with AI as one of the foundation technologies of the 4th Industrial Revolution.”
“The campaign also embodies the core of our brand promise, ‘Your Next is Now’, as well as our unwavering commitment to introducing cutting-edge technologies and ensuring their accessibility to all Malaysians. By doing so, we contribute to propelling Malaysia towards its high-tech nation aspirations by 2030, while ushering in a future defined by purpose and boundless possibilities,” Amar added.
Inclusivity takes centre stage as TM invites the public to co-create their AIDENTITI™ using the company’s AI platform, with a chance to be showcased on digital billboards nationwide. Detailed participation information can be found at tm.com.my/aidentitikita.
TM Joins Forces with APOM for #Empatbelas Series, Celebrating Malaysia’s Unique Identities
As part of the Bulan Kebangsaan celebrations, TM is also collaborating with A Piece of Malaysia (APOM) for the 2023 #empatbelas series. This collaboration celebrates each of Malaysia’s 14 states through creative expressions and specially designed APOM merchandise.
Through APOM #empatbelas2023, TM underscores its support for local creative talents across the nation, aligning seamlessly with the AIDENTITI™ KITA campaign’s goal of celebrating diverse backgrounds and ideas.
#Empatbelas2023 merchandise will be available from 31st August 2023 at https://apom.my.
Unifi customers will be able to enjoy 10% off all APOM merchandise, terms and conditions will apply.
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UNIFI MOBILE OFFERS OVER 32K FREE PREPAID SIM CARDS FOR MALAYSIAN HAJJ PILGRIMS
KUALA LUMPUR, 2 MAY 2025 – Unifi Mobile is offering free prepaid SIM cards to 32,500 pilgrims as well as Tabung Haji staff and volunteers for the 2025 Hajj season. This initiative is part of the Sahabat Korporat TH 2025 programme, through which TM supports Tabung Haji via connectivity and digital value-added services for this year’s hajj pilgrims. With this programme, those performing the Hajj in 2025 are eligible to receive the Unifi Mobile Prepaid SIM card as part of its Middle East Pass offering. These cards were distributed at various Hajj courses and engagement events organised by Tabung Haji, prior to the Hajj season. The Prepaid SIM card can be self-registered through the Unifi UniVerse app available in Google Play or App Store. Anand Vijayan, Unifi’s Chief Business and Consumer Officer said, “TM has supported Tabung Haji since 1995, providing services and other benefits as part of the Sahabat Korporat TH programme. This initiative aligns with our aspiration to become a Digital Powerhouse by 2030, to enrich lives and communities through technology, ensuring seamless and affordable connectivity for our Hajj pilgrims while they are abroad.” “Providing one of the most affordable prepaid plans in the market, we are offering unlimited roaming data passes that can be bought before they leave for Hajj.” he added. Unifi Mobile’s customised Middle East Pass offering will include various unlimited data plans for customers to choose from to suit their connectivity needs while performing Hajj, ranging from 1-day pass priced at RM15 to 45-day pass priced at RM125. Customers observing the Hajj can visit https://unifi.com.my/mobile/roaming for more information. *45-days pass will be available on 24 April – 31 July
TM Announces Upcoming Change In Chairmanship
Telekom Malaysia Berhad (TM), is pleased to announce the appointment of Dato’ Zainal Abidin Putih as its new chairman effective 1 August 2023. He will succeed Tan Sri Azlan Hashim, who completes his 2-year term on 31 July 2023. Dato' Zainal Abidin brings a wealth of experience and distinguished track record in the corporate sector. He is currently Chairman of Financial Reporting Foundation (FRF), Land and General Berhad, Touch 'n Go Sdn Bhd and Tokio Marine lnsurans (Malaysia) Bhd, as well as Board Member of Khazanah Nasional Berhad and several private limited companies. He has also previously served as Chairman of Pengurusan Danaharta Nasional Berhad, CIMB Bank Berhad, Malaysian Accounting Standards Board (MASB) and President of Malaysian Institute of Certified Public Accountants (MICPA). As Chairman, Dato' Zainal Abidin will be responsible for overseeing the overall governance and strategic direction of TM. He will work closely with the Board of Directors and management team to drive TM's next wave of growth and strengthen its market position. Tan Sri Azlan, who shall complete his term as Chairman on 31 July 2023, expressed his confidence in the appointment of Dato' Zainal Abidin and stated, "I am delighted to hand over the reins to Dato' Zainal Abidin. His extensive experience and deep understanding of the corporate sector make him the ideal candidate to lead TM into its next phase of growth. I have full confidence in his ability to guide the company towards greater achievements and new horizons." Dato' Zainal Abidin expressed his gratitude for the opportunity and said, "I am honored to assume the role of Chairman of TM. I am excited to build upon the strong foundation laid by Tan Sri Azlan and work together with the Board and management team to create new opportunities and achieve even greater heights. It is an exciting time to be joining TM, especially as we build on the company's recent successes." TM extends its appreciation to Tan Sri Azlan Hashim for his invaluable contributions, dedication, and leadership during his tenure as Chairman. His vision and strategic guidance have played a pivotal role in the company's recent growth and success.
TM accorded special Kincentric COVID Resilience Award Malaysia 2020 for its efforts and proactive measures in combating Covid-19 pandemic
The Company received special recognition for its efforts and proactive measures in handling, mitigating and curbing the spread of COVID-19. Telekom Malaysia Berhad (TM) was recently awarded the Special Kincentric COVID Resilience Award Malaysia at the Kincentric Best Employers Malaysia 2020 Learning Conference and Award Ceremony which was held virtually. As the COVID-19 pandemic continues, people and organisations face unprecedented new challenges. The special awards recognise companies that have been actively managing the employee experience in the rapidly unfolding COVID-19 crisis; especially for those in critical functions ensuring business continuity and recovery. The judging criteria is based on key themes of Senior Leadership/communication, virtual work effectiveness, concern and engagement on employee wellness; supported by people practices. Badrul Hisham Ahmad, Vice President, Support Business TM who is also the Chairman of TM's COVID-19 Crisis Response Team (CRT) virtually received the award on behalf of TM. He was also one of the panelists in the sharing session among the winners of the COVID Resilience Award. Commenting on the achievement, Imri Mokhtar, Group Chief Executive Officer, TM said, "We are humbled and honoured to receive this meaningful award on behalf of all our Warga TM. In these challenging times, their dedication and commitment to serve our customers and the nation with essential connectivity have been exemplary. We would like to especially thank our COVID-19 Crisis Response Team and volunteers such as PAKAR Semboyan, TM Rovers, the 'buddies' and others behind the scenes; who have gone beyond the call of duty to ensure all are taken care of." "TM will continue to take proactive measures to curb the spread of COVID-19 for the safety of our employees, customers and stakeholders. We remain committed to help Malaysia rebuild its economy via connectivity and digital solutions. Together may we return stronger," he added. Kincentric, a Spencer Stuart Company through its Kincentric Best Employers programme gives high-performing organisations credit and visibility for the quality of their employer brand – and an edge in the talent marketplace. With 20 years of robust data on employee experience behind it, the programme measures and differentiates employers on the four (4) people-factors that are key to success, namely high employee engagement, agility, engaging leadership and talent focus. This year, Kincentric has introduced a special COVID Resilience Award to recognise organisations that have risen above and holistically supported their employees in managing the significant emotional, social and economic impact brought on by the pandemic. This award demonstrates how a great employee experience defines the ability for a business to survive and thrive, especially in critical moments.
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