unifi today announced that it will
be offering 12 new channels and seven (7) new streaming apps through its unifi
TV starting 1 October 2021, as the brand continues to strengthen its position
as the leading convergence service provider in the country and commits to
providimg world class, high-quality entertainment for home viewing or while on-the-move.
The 12 new linear channels are
Celestial Movies, CCM, K-Plus, GEM, AXN, Animax, HITS, HITS MOVIES, TechStorm, Arirang
TV, SPOTV and SPOTV2. While, the 7 new streaming apps are Amazon Prime
Video, Lionsgate Play, TVBAnywhere+, iQiyi, Viu, ZEE5 and Simply South. The
streaming apps will be available on unifi Plus Box for customers to enjoy at
home or can be downloaded into their own smart device for on the move viewing.
Commenting on the launch of the new
content line-up, Anand Vijayan, Chief Commercial Officer, Telekom Malaysia
Berhad (TM) said he is optimistic that the new offerings on unifi TV will
significantly drive sign-ups given the brand’s strength in convergence.
With the addition of the new
channels, unifi TV will have a total of 73 channels and 10
streaming apps on its platforms. This is also the first time Lionsgate Play and
Simply South will be made available in Malaysia through a content aggregator
platform like unifi TV, which is also the country’s first content service provider
to offer linear channels and streaming apps in a single platform via unifi Plus
Streaming app Lionsgate Play is
home to blockbuster movies, premium originals, and binge-worthy shows. There will
be a selection of evergreen and iconic programmes for the whole family on
channels like AXN, HITS and HITS MOVIES.
Most of the new channels and
streaming app offerings will hit closer to home, providing a wide range of
vernacular shows and programmes for everyone.
Exclusive top-rated local Malay
series will be available on Viu and iQiyi, while for the fans of Chinese entertainment
content, they will be spoilt for choice with Celestial Movies, CCM, iQiyi and
TVBAnywhere+, to satisfy their viewing needs.
content lovers, two (2) new streaming app partners, Simply South and ZEE5 have
been added to the content line-up for them to enjoy. Both offer a variety of
latest entertainment selections in multiple languages like Tamil, Hindi,
Malayalam, Telugu and more.
With these new partnerships, unifi
TV is also fulfilling the increasing demand for Korean and Japanese content
among Malaysians. The K-and J-entertainment fare will be offered via Animax,
GEM, Arirang TV, K-Plus, iQiyi and Viu. Meanwhile, TechStorm addresses the
youth and young families with the best of Asian esports and technology centric
October 2021, unifi TV is also excited to bring in two (2) new channels for
adrenaline junkies and sports fans, SPOTV and SPOTV2. These channels offer the best
of sports with extensive coverage of Tennis Grand Slam Wimbledon, US Open,
MotoGP, The Open Championship (British Open) and other action-packed sports
programs. unifi TV is also bringing in thrilling “live” UFC events featuring
world-class mixed martial arts action, as part of the main highlights in its home-grown
channel, unifi Sports, in addition to exclusive Liga Super and TM Piala
with the launch, unifi TV will be offering complimentary viewing of the 12 new channels
to all unifi TV packs subscribers until 31 December 2021. As an added benefit
to Ultimate Pack subscribers, they will get to enjoy exclusive streaming access
to Lionsgate Play and another one (1) app of their choice from a selection of
iQiyi, Viu, Simply South or ZEE5, at no additional costs. The access to
streaming apps can be redeemed at https://activate.unifi.com.my starting
24 September 2021.
Anand added that the new offerings
are in line with the company’s robust efforts to provide quality and relevant
content to its users. “The new channels and streaming app providers were
selected after rigorous screening to ensure that we have something the whole
family would enjoy - from grandparents to housewives, working adults to
youngsters. These new channels can be accessed via the unifi TV media box,
unifi Plus Box, or anywhere via the unifi PlayTV app,” he said.
These new channels will also come with
on-demand viewing. More information about these exciting new contents can
be found on www.unifi.com.my/tv.
In another development, following
the decision by The Walt Disney Company in April this year to discontinue the
airing of most of its linear channels in Southeast Asia, unifi also announced
that 17 channels from The Walt Disney Company on its unifi TV will be
discontinued starting 1 October 2021. The channels are FOX, FOX Life, FX,
SCM Legend, SCM, Star Chinese Channel, FOX Action Movies, FOX Family Movies,
FOX Movies, Nat Geo People, National Geographic Channel, Nat Geo Wild, Baby TV,
Sky News, FOX Sports, FOX Sports 2 and FOX Sports 3.
This development is expected to
have minimal impact on users as unifi will be rolling out more content variety
and streaming app partners in the next few months to ensure subscribers’
viewing needs are met.
As a leading content aggregator in Malaysia, unifi
continuously strives in meeting the dynamic shift of consumers’ content
consumption in line with the digital lifestyle. Stay tuned as unifi will be
rolling out more content variety and streaming app partners in the next few
months to ensure subscribers’ viewing needs are met.