Business

Small & Medium Busines: Voice Services

Value Added Services

Mass Calling Service

Overview Target Market  Benefits

Overview
With Mass Calling Service, you can now participate in any interactive games, events, quiz, contest or televoting using the reliability of a Homeline/Businessline. For corporate and business, Mass Calling Service can also handle opinion poll, market research and fund raising or charity events.

If you are an Event Organiser or working at TV/ radio station, media companies and would want to run voting type of events, to gain event popularity and effectiveness, conducting instant and comprehensive surveys or charity fund collection through the telephone, apart from earning call revenue from TM then you are looking at the right solution.

Typically, Mass Calling Services are associated with wide coverage media, such as television or radio. It is a service that allows callers to participate on a particular programme or event by casting their votes or making their selections. With Mass Calling Service direct connection can be established with radio station listeners, TV viewers, newspaper and magazine readers. In general, Mass Calling Services is very popular for live participation of TV viewers in quizzes, game shows or contests (e.g. singing, virtual reality show). It is also for anyone whose opinion is needed for businesses to develop their strategies and action plans.

An example of a televoting would be a TV station that asks viewers to vote for their choice of favourite singer. This results in a voluminous of calls, requiring a highly specialised Mass Calling System which offers the ability to answer these calls and tabulate votes count.

During a TV programme broadcast, the audience is encouraged to dial a 5-digit short code number to cast their vote. The system is also able to produce results such as vote count or contest result almost real time.

Currently, the service is using a 5-digit short code number that is 1377X, whereby 'X' is a number ranging from 0 to 9.

There are different types of mass calling service which can be designed to suit various businesses. Examples are as follows: